Our Pillars

Our Core Pillars

1. Quality

Every formula is guided by a commitment to quality—from research and ingredients to manufacturing and packaging.

2. Naturally Formulated, Thoughtfully Enhanced

Our goal is to keep formulas 100% natural. When necessary, we use gentle, safe additions—either naturally derived or carefully chosen synthetic ingredients that mimic nature.

3. Ethically sourced materials 

We don’t just purchase raw materials; we carefully evaluate their impact on the environment and communities. Our goal is to make responsible choices that protect both the planet and its people.

4. No Animal Testing

Plain & Supple is Leaping Bunny certified. Neither our ingredients nor finished products are tested on animals.

5. Transparency

Transparency is at the heart of what we do. We regularly test our batches for quality and to refine our formulas continually. If we ever find an issue, we will reach out to you and be open about it. We believe in building connections with our customers and demonstrating genuine care, fostering a community of people who learn and grow together, rather than just running a business.

6. Balanced Life

We create high-quality skincare for real life. Whether you're a parent, a student, or juggling multiple jobs, our routines are made to work with your schedule—not against it. If you have time to slow down and indulge, even better. We’re here for all of it. :)

Which pillar speaks to you the most?